About Us

Synapse Events is dedicated to building conferences that focus on specific applications of big data and analytics. Every sector and function in the economy now depends on data. The use of Big Data will become the basis of competition and growth, enhancing productivity and creating significant value for the world economy by reducing waste and increasing the quality of products and services.

Synapse Events has been founded to bring communities of experts together to share ideas, insights, and new methods for leveraging the use of big data and analytics to improve every aspect of our lives.

gary-mueller_400x400Gary Mueller was Chairman, International of Eagle Capital from 2010 to 2012. He also served as an Entrepreneur in Residence at Harvard Business School in 2010 and 2011. From 2006 to 2010, Mr. Mueller was CEO of Institutional Investor, a premier media company covering the financial services industry. Institutional Investor has over 30 publications, 10 institutes and numerous conferences, events and websites. Its titles include Institutional Investor, Absolute Return, Total Securitization, Bondweek, and Global Money Management. In 1994, Mr. Mueller founded ISI Emerging Markets (www.securities.com), one of the most comprehensive and widely used on-line financial and business information services for the emerging markets. From 1994 until 2002 he served as Chairman and Chief Executive Officer, and then as Chairman until 2010. Mr. Mueller was also Chairman of Information Management Network (www.imn.org), a premier conference company serving the financial services industry. Mr. Mueller is a graduate of Harvard College (1988) and Harvard Business School (1994) and was awarded a Fulbright Scholarship in 1988.

HodgsonBob Hodgson has more than 20 years of experience in applying data mining, advanced analytics, machine learning, and test and learn strategies to optimize national events, conferences and exhibitions. He has been an innovator in enhancing the value of customer databases through the use of statistical analysis.

Prior to launching events on the Esteem Media team, Bob was General Manager of Strategies Unlimited, a market research firm. Bob led the development and sales of market research reports, newsletters, and custom consulting services in the LED, image sensor, laser, and compound semiconductor markets. Under Bob’s direction, Strategies in Light became the leading event in the LED industry.

As Vice President of Database Marketing for Key3Media, Bob directed the marketing campaigns for over 100 events. He relied on predictive modeling, customer value analysis, email optimization, market segmentation, market basket analysis, and market research that helped grow attendance to a portfolio of twelve leading high technology events to over 400,000 attendees per year.

He holds an MBA from the Amos Tuck School of Business Administration and a BS in Computer Science from Worcester Polytechnic Institute.

lh-214x159Luba Hrynyk has more than 2 decades of event experience and spans numismatic auctions to technology trade shows.

Prior to joining Esteem Media, Luba ran events at the PennWell Corporation spearheading marketing strategy and implementation for multiple events in the semi-conductor, LED, and military and aerospace industries. Luba has produced events on most continents in countless industries. She built her event expertise at The Interface Group and later Key3Media, producers of COMDEX — the largest producer of computer expositions and conferences in North America. As National Director, Luba was responsible for direct marketing and ad campaigns for the COMDEX brand.

Luba is a Summa Cum Laude graduate from St. John Fisher College with a BA in Communications/Business Management.